Fun Project: At a yearly tradeshow event, vendors had the opportunity to decorate their booths, and for the launch of Emerald, I was tasked with commissioning a replica of The Wizard of Oz's Emerald City. The booth, featuring a candy bar filled with only green candies that I designed, won the coveted award for the most creative booth and was a big hit with attendees.
Planmeca Emerald
Upon the launch of Planmeca's Emerald scanner, I was presented with the opportunity to conceive an entirely fresh aesthetic for the digital scanner that diverged from the conventional brand standards due to the scanner's band color.
By incorporating a subtle diamond pattern backdrop and simplifing the color palette to grey and green, I successfully integrated the jewel motif while also infusing visual appeal.